Discover the emerging fashion & beauty brands that won THE STYLE START UP LAB!
The Formula
The Formula is an Italian startup that elevates snail mucin through essential, high-performance, and universal formulas. Their genderless, Made in Italy, and sustainable cosmetics combine scientific research and natural ingredients to deliver hydration, regeneration, and radiance for all skin types. Their mission? To promote inclusive, simple, and effective skincare.
Seama
Seama is a sustainable fashion brand that creates bags, backpacks, and accessories using circular materials and upcycling techniques. A conscious approach to fashion for those who value both style and sustainability.
Vandals
Vandals was born to meet the true needs of riders—those looking for more than just sportswear. With a bold and disruptive graphic aesthetic, the brand empowers individuals to express their identity in an extreme and authentic way during their sport-filled leisure time.



