RIFLE, historical Italian jeans brand, was created in 1958 and significantly contributed to the spread of the denim and jeans culture in Italy and Europe. Always focused on fit and unique design, its products are characterized by the best value for money. Today RIFLE offers a total casual look, both for man and woman, that is ideal for dynamic and up to date people. In Rifle outlet stores, it’s possible to find the perfect choice for a practical and comfortable look, without compromising on style. Clearly, all RIFLE products are still proudly inspired by the Italian fashion taste.